5 Reasons Why Blogging Is The New Internet Marketing Tool
Keywords: web site traffic, blogging, increase web site traffic, more web site traffic, newsletter, opt-in
Blogging is a concept that started in late 90s. It used to be a way to comment an existing webpage, an opportunity for visitors and readers to react or voice out one’s opinion on the said page. What started as a single-sentence commentary has evolved into pages of personal take on just about anything and everything under the sun. As it continues to move forward, online advertising has tapped into the blog’s potential. Here are 5 reasons why you should use blogging as an Internet marketing tool.
1.Blogging is simple. The simplest way to get your piece on the net is through blogging. No skills are necessary; an average adult can read and type, or at least click a mouse. It’s like having a virtual piece of paper and you just write your ideas, experiences, new products, and hope that the truth behind your articles comes out and entice your reader to also try your product. If you have a PC and an Internet connection (who doesn’t?) then you can blog and advertise.
2. Blogging is authentic. In this day and age where advertising saturate our lives, we question the credibility of promoter’s claims. However, in blogs, real people share their real-life experiences, unscathed by paid advertising. Reading blogs about first-hand product use is like talking to people about their first-hand experience. You definitely want to buy a tried and tested product.
3. Blogging is free. Because blogging is yet to be proven as a mainstream online advertising media, most sites see it as something to augment current marketing tools and thus offer it for free. Any opportunity for free webtime is definitely a bonus especially to businesses that are starting up. Needless to say, paid blog pages can generate more income for your seriously growing business.
4. Blogging builds credibility. As you get more and more into writing your experiences on a particular product or industry, your readers come to realize that they can depend on your posts for their own information needs. As such, you become an expert on it; as a consequence, more readers visit your site and more bloggers link to your blogs. As companies and professional organizations notice the growth of your readership base, they may soon get in touch with you for advertising on your blog page, or make you an affiliate, which pays for every referral generated from your blog site.
5. Blogging builds your market. Unless you are a Hollywood star, chances are, only your Mom reads your posts. Mom has a lot of friends, so she lets her friends know how interesting your blog site is. But you need not depend on Mom to increase your readership base. Look into the following ways to build your market through blogging:
-By using your e-mail. Today, blogging is overcoming the e-mail’s popularity in quickly and effectively reaching and expanding a market. In this age of speed and quick access, logging in and downloading e-mail is simply taking longer than clicking into a blog site. Let them explore your site by using a short e-mail message as teaser to your blog site. If your e-mail is on an entirely different subject, use your e-mail signature to give a link to the site.
-By using subscription. An easy way to get your readers e-mail is to give them an opportunity to subscribe to your blogsite. Keep some exclusive information for your subscribers to entice readers to subscribe and give their e-mail address. Just be responsible in using their e-mail address, as the last thing you want is a comment on your blog that you are a spammer.
-By understanding your readers. Conduct a simple survey for your readers to understand their profile and advertising preferences. Ask consumers to give you feedback on a post, an ad link, or a trial that you shared. In this way, it is like interviewing your readers without the commitment and intrusion of a face-to-face interview.
-By joining a blog network. A network of blogs maybe a collection of blog sites that share the same industry, interest, readership base, payment mode, etc. Consumers find credibility and convenience in clicking one link to several real bloggers about a single subject. Clearly, more bloggers are better than one.
-By using RSS. RSS is the fastest growing technology on the Internet today. As such, having RSS feeds to your blog is definitely another means of generating awareness for your readership base. Having a variety of feeds can add interest to your blog site.
Samizr Khan teaches Integrity Marketing with blogs. Learn how to build a list & make more money online, visit his blog at www.samizrkhan.name.
Previous Articles Highlighter:
Make Money Selling On EBay (1)
Do not overload the auction site with items. You will be making money on eBay auctions if you sell a few items at the same time rather than overload the auction site.
How Start-up Carpet Cleaning Companies Can Quickly Be A HUGE Success (2)
Don't bother convincing them otherwise. I suggest you move on to targeting homeowners who really care about their home and want to gladly give you tons of money. Once you've come up with a way to differentiate yourself, advertise it.
How To Create Winning Concepts And Copy Every Time...Even When Faced With A Terrifying Job! (3)
If you think about whom you can bring in to a difficult project, you'll find that you can eliminate one of the copywriter's biggest self-defeating obstacles - that of insecurity.
How To Increase Your Copywriting Success (4)
The "Standard Directory of Advertising Agencies" contains detailed profiles of nearly 13,500 U.S. and international advertising agencies, including accounts represented by each agency, fields of specialization, contact information, and much more.
Updates On RSS Directories (5)
At times, you'd like to add them to your site. Without the use of RSS, you'd have to copy the entire thing down and note where you got it.
How To Easily Choose The Right Web Hosting For Your Business? (6)
Dont deal with any fly by night web hosting companies that are running their hosting out of their bedroom. You want to be able to get 24/7 support in case you have any problems and you want to be sure that they have minimal or nonexistent down time.
Chicago Cubs, Kentucky Derby And Dallas Mavericks Tickets Are Hard To Get! (7)
When you contact the ticket seller, you want their staff to be knowledgeable, friendly and courteous to your needs. If they are not professional about the sale, you can count on them not being professional if you have any problems with their service!
How Do Wireless Networks Work? (8)
If you're curious to know what's going on in more detail, then it's all explained in this article. I'm sure you know that computers transmit data digitally, using binary: ones and zeros.
3 Steps To Getting Organized In Your Online Business (9)
Now ad tracking, I believe, is extremely important to the overall success of your business. Without the ability to test and measure all of your advertising, you might as well just wear a blindfold.
Let Customer's Imagination Flow For Effective Research (10)
Your mind goes off in all different directions trying to make sense of what he is saying. Then he hits you with a surprising ending or twist and all the facts make sense in a startling way.
Two Common Negotiating Mistakes Copywriters Make, And How To Avoid Them (11)
She asks: "Do you always quote based on your time or do you quote based on the value the project has to the client?" The answer is to always quote based on the value to the client.
What Is Search Engine Optimization? (12)
The term Search Engine Optimization was created by industry consultants who carry out optimization on projects for clients they have created relationships for. Because effective SEO Requires HTML source code of a site, SEO is normally incorporated into a sites design.
Here Is One Easy Way To Make Money On The Internet (13)
Start a blog or website and sell things in it. If you like to write blogging can be a great way to make money. Having your own website can be very lucrative as well.
Why We Need To Become A Websmith Marketer (14)
You can provide or recommend automated tools for serious home business owners who want to become Internet Marketing savvy. The challenge is to know the best tools to use.
Mistakes That Can Bury A Blog (15)
The most successful blogs are updated with new posts at least once a day. Some larger blogs are constantly being updated. You should try to create new posts as often as possible.
How To Promote And Market Your Online E-Greeting Cards (16)
You should always submit it by hand rather than submitting it by using software. Sometimes it is also worth paying an annual fee of $39 to submit your e-card page.
Building A Strong Business Blog (17)
Plan your blog a few days in advance to make sure it is well written and edited. Business blogs do not contain grammar or spelling errors and always have a logical order.
Looking For Targeted Leads? Then Follow These Steps Now (18)
So, as a substitute to advertising your business opportunity, you would be advertising the report in your lead generator. The secret is to use the lead generator as a means to secure the contact information of your prospective buyers.
Newer Articles Highlighter:
What Kind Of Affiliate Marketing Program Should You Promote? Don't Leave Money On The Table! (1)
5% - 20% is the commission paid by most programs. .01% - .05% is the amount paid for each hit. If you find a program that also pays for impressions, the amount paid is not much at all.
Website Traffic Using Free Methods (2)
Search engines in return use keyword searching in aiding their search results. With the right keywords, you could get high rankings in search engine results without the costs. All of these methods and more will drive more website traffic to your site for free.
Cultivating Quality Clients With A Powerful Ezine (3)
If not, be willing to do a little research to offer your reader something of true value. This shouldn't be a burden since in this business, you must always keep increasing your knowledge.
How Any Copywriter - Even A Beginner - Can Assemble And Present A Winning Portfolio (4)
If the results are good, it can earn you "real" business and/or referrals. Can you use work that's never been published? Absolutely. Many American Writers and Artists Institute students have completed course work that's more extensive and impressive than what's found in many portfolios.
3 Ways To Make Sure You Crank Out As Much Content As Physically Possible (5)
They can gain huge exposure to your list if you include giveaway or resell rights with them. They are so simple to write and produce it is unbelievably easy.
EBay Basics: Four Focal Points For Beginners (6)
I cannot stress enough that by following the simple rules above your sales will improve overnight. Buyers are people and people are creatures of habit. They will soon come to recognise your unique way of presenting your goods and, providing that you take care of them, these same customers will return time and time again.
Why Some People Prefer Canadian Web Hosting Over American (7)
There are many different web hosts that you can look into. These hosts are available to those who live on the continent of North America, or anyone else who lives close.
Blogging Platform Tips For Maximizing Your Site Visiblility (8)
This diversity is a good thing, because it means that you will almost certainly be able to find a program that suits your level of technical expertise. However, the fact that no two bloggers need the same thing from a blogging platform can make your search for the right platform a painful task.
Article Writing Success Builds Site Popularity Today! (9)
Consider the following scenario. Let's say Sally is taking her lunch break at work and wants to look up some information on shopping in Madrid as she is planning a visit next month.
When To Go With A Work At Home Business Opportunity (10)
This means that for awhile you'll be making less money than you are used to, and so you have to be prepared to take a little bit of a pay cut when you start a home business.
Should You Be Selling A Product Or A Service? (11)
Nevertheless, if you chose to sell products you need to rethink your product offering if the total costs of the product and the shipping are higher than what is offered elsewhere.
How To Price A Job Correctly Even When You're Totally Stumped (12)
3. Financial stress. Pressure to meet financial needs and obligations leads her to "come in low" in order to secure the job. 4. Other motivators: He needs more samples on his Web page and is willing to do the work for less in order to pad his portfolio; the client is a small business and doesn't have much money for copywriting services; the client promises more work if he'll do the job "on the cheap" just this once (don't believe it); or...
3 Simple Steps To Starting An Affiliate Program (13)
At some points you probably feel that you have no chances of surviving because you are not getting any customers to visit you online. If this sounds like a problem you are having, there is a solution that you can look into implementing.
Affordable Solutions For Internet Marketing (14)
TV commercials can run just as high; if the commercial runs during a popular television show or sporting event, the cost will be enormous. So, if you do not have enough money in the coffers for traditional advertising, you will likely have to use online marketing.
Make Extra Money Selling Ebooks Online (15)
Use email to notify customers of new titles and special sales. Offer discounts on slow moving titles. Affiliate programs are another way to get rich selling ebooks. The affiliate pays you a commission for the quantities you sell.
6 Postcard Marketing Tips That Can Improve Your Mortgage Business (16)
Why are repeated mailings and contacts so important? The numbers provided by National Sales Executive Association remind us why: 2 % of all sales are made on the 1st contact, 3 % of all sales are made on the 2nd contact, 5 % of all sales are made on the 3rd contact, 10 % of all sales are made on the 4th contact, 80 % of all sales are made on the 5th thru 12th contact.
Google Came From Thin Air? The History Of Google (17)
Through a series of new product developments, acquisitions and partnerships, the Google has expanded its initial search and advertising business into other areas, including web-based email, online mapping, office productivity, and video sharing, among others.
How Copywriters Can Cultivate Quality Clients By Creating Powerful Newsletters (18)
Point #1 discussed the mistake of creating a general rather than specific ezine title. Assuming you've decided on your newsletter's area of expertise, it's now time to build a title with strong elements...elements that will select your audience, reveal your positioning, and offer a benefit.
Is The Use Of Pop Windows In Internet Marketing Effective Or Irritating? (19)
This is precisely why we have seen the decline in the use of pop-up windows on the Internet today; surfers simply do not even look at the pop-ups anymore. They close the windows out before even reading the ad.
Increasing Sales Through Strategic Internet Marketing (20)
Submitting a single word or a very general phrase to a search engine will not get you to the top of the search results compared to submitting specific keywords that describe your product and services perfectly.
Learn The Secret Keyword Research Tips That Will Increase Your Traffic (21)
It is important to note that there is also such a thing as over optimizing your articles for particular words, this is known as "keyword stuffing". Do not overlook this useful keyword research tip.
Why Your Marketing Plan Should Include A Blog (22)
Larger businesses may opt to hire a several special writers with certain areas of expertise to update their blog. A smaller company may have one writer that can effectively write about their product.
Permalink to 5 Reasons Why Blogging Is The New Internet Marketing Tool