Blogging - An Introduction
Keywords: blogging, online, learning to blog, what is blogging
Although online journals of one kind or another have been around almost as long as the web itself, they began to be recognized as a growing phenomena in the mid 1990s and, since the term “blog” itself was coined in 1999, the whole world has come to recognize them as a communication medium to compete with newspapers, magazines, radio and television.
Originally, many bloggers were seen as online “exhibitionists”; since they appeared to, merely be exposing their private lives to the prying eyes of millions by writing personal diaries and allowing the world to read them. The effect of many of these personal online journals was to create small online communities of people around those diarists; who would sympathize, encourage and share their own thoughts and experiences. The social networking phenomena of later years was built on just this kind of social network.
As more and more people began blogging its reputation, as a medium for the mundane, changed. The private thoughts and intimate journals continue to this day, but the power of a medium which allows instant publishing, to potentially millions, has been slowly recognized and engaged with by millions.
Today, you will find blogs on every topic imaginable; from the private angst ridden thoughts of an adolescent to the most up to date industry information by a computer industry insider, or a news reporter in a war torn country. It is the technology of blogging which has allowed these sites to thrive so greatly in such a, relatively, short period of time; to paraphrase Karl Marx: blogs allow the ordinary person to “seize the means of production”; they sidetrack all traditional production cycles and allow a creator to instantly publish whatever they wish.
The simplicity of most blogging platforms means that within a few short minutes even the most non-technical person can begin to publish their thoughts, opinions and ideas to the whole of the worldwide web. This is not an appeal restricted to the personal journalist, the ease of use of the platform means that news stories, industry updates and reviews can all be written out in text and published without the need to add any formatting or get to grips with file transfer protocols or html editors.
The simple, and instant, nature of blogs is really at the heart of their popularity and wide spread use. Partly because of this wide spread, and wide ranging use, blogs are often quickly available to search engines and will often rank well.
Search engine developers are generally agreed that, due to their “home made” and partisan nature, blogs are characteristically the source of unique, original and relevant content, which is regularly updated or added to. Fulfilling these essential criteria, blogs often appear high up on search engine results and frequently appear in results soon after creation.
This is enhanced by the fact that most blog authoring tools allow you to blog and ping; what this means is that each time you add to or update your blog, the blog technology will automatically send a signal to a number of servers to let them know your blog has updated. Most website technologies do not include this function and, therefore, have to wait for the search engines to find their new content.
For all the reasons that blog platforms have become popular among diarists, reporters, reviewers and other writers, blogging has become popular among internet marketers. The instant nature of blogging allows a marketer to focus upon their message and not spend undue time formatting their site. All blogs, these days, allow an almost instant image change where a wide range of color, text, graphics and layouts are available to choose from.
This means a marketer can quickly and easily give their message a unique appearance and make instant changes if they change their mind. The blog and ping feature is also very popular among marketers. The instant publishing followed by quick search engine listing is ideal for most marketers and blogs are quickly becoming an industry standard technology for business people and marketers wishing to get a message out quickly, simply and efficiently.
If the personal web page saw the reins of power shift towards the individual, if they had the technical know how to take those reins; then blogs see that power entirely within the range and capacity of all people, for all purposes.
Joshua Watson is the author of www.urhowto.com www.successwithauctions.com and www.safehavenlc.com
Previous Articles Highlighter:
Online Auctions - Setting Up Your Ebay Business (1)
A computer, printer and a scanner. 2. A good camera, either digital or 35 mm. 3. A place for files, a small filing cabinet or filing draw with manila folders is ideal.
The Top 7 Paid Survey Tips (2)
Download and install Roboform or some other form filling software. This software can help you fill out forms up to 90% faster than doing it manually and time is very important to you when your taking paid surveys for cash.
Setting Up Your Website Using Other Peoples Content! (3)
You need to choose something that's unique, descriptive, easy to spell and easy to remember. 3) You need to have a database, and an easy to use interface for your customers, but you don't have to be the one to set them up!
Use An 800 Number Directory To Shop Twice, Pay Once (4)
How you tell your spouse is up to you, but at least using toll free numbers yo u'll have plenty of time to think up what you want to say.
CD Binders - Protect Your Media From The Elements (5)
Sturdy storage boxes or binders are available to handle a range of storage needs, from one CD to a great many. These are typically made of polypropylene, a durable light material that is virtually indestructible under normal business and home conditions.
Plastic Comb Binding Finishes Before The Reader Even Starts (6)
They are ideal for just about everything from keeping chronological information, and particularly for documents that need to be accessed quickly. In the office, they are most frequently used for manuals of some sort.
Articles, What To Write, Where And How To Post Them (7)
And the most efficient way to get that recognition is by writing and submitting articles. Stop groaning, I can hear you. Before you say I can't do this, I can't write articles.
Link Building Using Web Directories And Social Bookmarking (8)
Choose your submission software carefully, you need it to be able to log in and create your accounts and submit your links and tags, and even provide you with a report at the end of the submission.
Seven Secret Steps, Taking You To Google #1 In Only Two Weeks (9)
All of these one way links coupled with truly decent content on a properly optimized site will take your business to the first page if not to #1. Stop struggling to reach #1 using 'black hat methods'.
Utilizing Business Networking Sites To Promote Your Business (10)
If you consider that everything you have ever read about Internet Marketing focuses on one thing, and that one thing is your list, now can you see the power behind these business networking sites and the benefits of joining as a paid member?
The Importance Of Search Engine Optimization (11)
Always include some of your keywords within the content of your home page but don't go crazy or you may be accused of keyword spamming and be penalised by the search engines.
Building Your List, The Art Of Effective Email Capture (12)
This is exactly what you must do every time you give or sell anything, never allow any visitor to your site to leave without first having given you their contact details and always completely assure your visitor that you fully respect their privacy and never sell, rent, or allow any third party to use your list, if you do, you will lose them and the trust you are working to build will be gone for ever.
Are Search Sub Engines Changing The Face Of Free Advertising (13)
Having said all that, it is a new and innovative form of free advertising and provided you play your part and you are ready for the influx of visitors you should have no problem squeezing the absolute maximum advertising value from the new and free method.
Using A Search Sub Engine To Promote Your MLM (14)
Once you have your visitors details, and no matter whether they have purchased your product you are promoting on your website, you now need a up sell, or follow up product.
Free Advertising, The Complete Method I Used To Reach Google Ranked Number One Within Two Weeks (15)
I decided that the only way to actually accomplish this monumental task was to do all the research myself. This involved using and testing various pieces of software, using certain programs and finally putting all of the useful stuff together to achieve the results I had been desperately searching for.
Advertising Your Website Or Promoting Your Affiliate Scheme (16)
There's a very good reason for that, simple when you think about it, if they gave, sorry, sold you everything you needed to succeed online then it stands to reason that you would no longer need them or the mostly useless programs they peddle so successfully.
Search Sub Engine, The Essential Marketing Tool For Professionals And Newbies Alike (17)
Remember how you were feeling, the pride, the optimism, the positive outlook, is it coming back. Then you began to promote your site or affiliate scheme, using a promotional tool for the very first time, it doesn't matter which tool it may have been.
Marketing Techniques Using Search Sub Engines (18)
Following primary email confirmation you are now ready to list your business and start receiving visits to your website. Listing your site is free, but instead of simply jumping in, try a little preparation first, it will pay you great dividends in the long run.
Location, Location, Location (19)
Keywords: rotata, rotata.com, rotater, rotator, search engine, search sub engine, site listing, site submissi Very much like a physical business on the high street your online business initially needs one thing to help it on the road to growth, sales and future prosperity, and that one thing is the right location.
Lost In A Sea Of Websites (20)
Will I be using Search Sub Engines in my future marketing campaigns, of course I will. This has proven to be an eye opener for me and I won't be letting this one get away.
Newer Articles Highlighter:
Blogging - The New Home Business Model (1)
If you make sure that you update your blog daily and give an incentive for the reader to come back you cannot fail. As your repeat readers increase, so does the likelihood that they will click on an ad, thus increasing your profits.
Case Study: Using Articles To Increase Traffic And Ranking (2)
The Metrics: I will be using Google Analytics, and Google SiteMaps to track the results. Any increase in links, search engine rankings, and traffic will be easy to monitor.
The Main Principles And Benefits Of Online Networking (3)
Social networks are at the heart of the Kevin Bacon game, and the six degrees of separation concept. A social network is, essentially, a series of connections between individuals or groups of individuals or organizations.
An Introduction To Ebay Motors (4)
Keywords: ebay motors, using ebay, buying cars on ebay Even those who don't use the internet have heard of ebay by now; and anyone interested in cars or vehicles of any kind should by now have heard of ebay motors.
Internet Marketing Strategy: Turn Your Arts, Crafts & Hobbies Passion Into Profits! (5)
If they ARE mistakes, you'll know it and can fix them. Make sure you set and keep a budget for your expenses. Never spend more than you need to on running your business and always make sure you remember the main point of a business: earn a profit.
Consumer Sales Strategy: How Much Can Your Customers Afford? (6)
This segment is growing faster and faster, and is hungry for more. It's up to you to put yourself in front of this avalanche of money and get your share!
Start With A Site Builder For Your Website (7)
Thankfully, all of the serious web hosting providers offer something small business owners builders actually need when they are launching themselves on the internet, a straight forward and easy method of creating the web site i.e. website builders.
Infopreneuring - What In The World Is It? (8)
Expanding your knowledge. Infopreneuring is fun, even if it isn't easy. Infopreneuring is simple, even if it isn't effortless. Infopreneuring is profitable, though you won't get rich in your first week.
Develop Your Information Marketing Strategy (9)
Your information marketing strategy will be tailored to fit the specific needs, wants, desires, characteristics, preferences and tastes of this audience - and will get you massive results from your infopreneuring activities.
Search Engine Optimization In Internet Marketing Campaigns (10)
There are many ways to promote a web site. Some promotions are paid and some are free. Among the free ones, the search engine optimization techniques enable web sites to become search engine friendly.
Online Hotel Bookings Nice And Easy (11)
It is sure that you can save a considerable amount and have extra funds to enjoy on your trip. Utilize the serve of online hotel booking service providers when you are planning for a trip.
The Google Patent Reveals The Secret To Great Site Ranking (12)
If so your site will suffer since you share the same IP. The impression I get here is that Google have learned from the Spam 'attack' they suffered in early 2004 and they are determined to eradicate it from their listing results.
Track PPC Keywords In Real-Time And Increase Sales (13)
Lots of clicks on a particular ad for a certain keyword doesn't guarantee that that keyword is the one providing the sales / leads. It could be that on checking your campaign you see 10 clicks on one particular keyword and 2 clicks via another keyword.
Pay Per Click - How To Optmize Your Landing Page (14)
Again put yourself in their shoes and go through your page the way they would. What would they like to see what would reassure them, entice them and encourage them to take action?
Use The Right PPC Keywords Or You'll Lose A Fortune (15)
Every guy and his dog are doing this. They're all bidding for the same keywords and driving up the Pay Per Click costs. Secondly the second pitfall is that they're probably targeting prospects that are at the start of the buying / application cycle.
How To Build A Huge Pay Per Click Keyword List (16)
Instead place all the typos in one Ad group all the plurals in another and so on. This will make for easietr targeting of your ad writing depending on your Ad groups keywords.
Why Use Pay Per Click Advertising? (17)
5: Recent innovations have seen Advertisers given more control in where their Adwords Ad will appear. You now have the option to advertise on specific sites. Even more recently site owners now also have the option to place a banner on their site advertising the opportunity to visitors to advertise there.
Finding A Niche To Target With Information Products (18)
You can go to iVillage or Yahoo and see what kind of groups garner the most posts. Men's groups such as AskMen might give you insight into what kind of information products this portion of the population might need that help you generate a handsome profit.
Hiring A SEO Company Or PPC Marketing? The Slam Dunk Investment (19)
Both the processes require investment and both are effective mediums of creating online presence. In the recent times, we have seen the click cost increasing. As a result there are many companies who had invested in PPC marketing campaigns are looking at other options.
Explosive Adwords Ad Copywriting (20)
You are not trying to persuade here, there isn't space. Instead you are attempting to pre-qualify users with your ad by grabbing their interest and setting them up for what is to come next on your landing page.