How To Rank Flash Websites Well
Topics: seo, link building, search engine optimization, one way links, link exchanges
If your website homepage is totally in flash, it’s like there’s no content for spiders. They cannot read content in images or flash.
So if you have an intro video before, that visitors have to click skip to go to homepage - that’s not going to help rankings.
Your option to use to get rankings for long tail keywords (because high competitive you probably need content - it will be difficult without)… is to obviously make use of one way links or link exchanges, in other words do the offpage optimization strategies.
You can of course get it ranked, but have that slight disadvantage of no content on your homepage. Assuming your other pages are not completely flash than you can still add content to your website.
But for competing for very competitive keywords, you need content on homepage and everywhere.
For other keywords though, so called long tail, keywords with multiple words and low competition, like 2 million or less, you can get it ranked just the same.
Offpage factors are more important, that’s the reason why you can still get it ranked. The backlink number, quality and other factors are considered more important than content on homepage.
So, you should start by optimizing for those long tail keywords, first and foremost. Obviously whenever you can make that flash site at least half flash half content better for search engines. But just make sure you use meta tags, and internal linking and site structuring just the same, plus the other onpage optimization strategies.
Your only disadvantage is no content. Think of it as an advantage, you can spend more time on link building. No content to worry about. A forum is just as well content, actually one of the best ways to generate content. It’s free content and people submit the content for you.
Article directory on your website is also good, but you give away lots of pagerank and site authority. In articles people will link to their site, even though you gets lots of content (but most duplicate of content elsewhere) you have lots of external links. That’s why article directory is not my favorite for content.
A forum however, you can make use of nofollow on signature links. Most will not join for the backlink obviously.
So having a flash site, or some other similar problem, like trying to rank an affiliate link… you should go for low competitive keywords. If it works well for you, go ahead and optimize for higher competitive keywords.
SE optimization can be used by every affiliate to drive traffic towards his affiliate link. See Karl’s software, OutRankSmart. www.outranksmart.com
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